WHY ARE RAY BANS SO EXPENSIVE?

WHY ARE RAY BANS SO EXPENSIVE?

The Real Reason Behind Those Pricey Ray-Bans: An Insider's Scoop



Hey Puchi Pals!

If you've ever caught yourself ogling a pair of sleek Ray-Bans, only to gasp at the price tag, you're not alone. Today, I want to unravel the mystery behind the high cost of these iconic sunglasses. Sit tight, because this might just blow your mind!

The Luxottica Monopoly
It's not just about the brand; it's about who's behind the brand. Enter Luxottica, a giant in the eyewear industry. Owning the majority of luxury eyewear brands, they've nearly monopolized the market, and yes, that includes Ray-Ban.

Monopoly might sound like a boring board game, but in the real world, it has serious implications. When one company dominates, they get to call the shots, including on pricing. So, those sleek shades you've been eyeing? Their prices are controlled, adjusted, and set to what Luxottica sees fit. Rumour has it, it costs no more than £15 to make a pair of Rayban..... YIKES!

Price Fixing: A Not-So-Secret Secret
Now, let's dive deeper into the murky waters of price fixing. With the hold Luxottica has, they actively engage in this practice. This means they can maintain high prices across the board, keeping those Ray-Bans (and other luxury eyewear) firmly in the premium range. It’s a bit like a puppet master pulling the strings, ensuring the prices dance to their tune.

Treat Your Ray-Bans Right with Puchi
Decided to splurge on a pair of Ray-Bans? Kudos to you! These shades are iconic for a reason and can be a lifetime accessory if cared for properly. And here's where the Puchi kit comes into play.

If you're investing in Ray-Bans, it only makes sense to offer them the best care possible. Our Puchi kit is designed precisely for this, ensuring your luxe sunglasses remain spotless and intact for years to come. Plus, tightening those hinges is a breeze with our trusty Puchi screwdriver. Your Ray-Bans deserve nothing but the best, right? BUY HERE

So, there you have it, folks. The world of luxury eyewear is more intricate than meets the eye. While Ray-Bans are undoubtedly a style statement, it's always wise to know the story behind the tag. And remember, whichever shades you choose, keep them Puchi-perfect!

Here in an interesting video delving into Luxottica and Raybans.

Stay shady and stylish, 
Paris🕶️✨